What's with the white

[ava08]

Not trying to make fun looking to be educated

Title says it all. Whats with the white? I personally think it looks terrible on the putters and haven't gotten any real life experience with other clubs. Is is supposed to do something or is it just marketing? Again not trying to be an a**, just trying to figure it out.

Thanks.

[Rhythm&TempoRenzo]

It does contrast very well against the green and the black alignment aids are easy to see - but I think its a brilliant marketing ideal - when you see the white color on television you automatically think Taylormade even if some individual players just had their equipment custom painted that way...

[KMeloney]

Yep, the contrast (especially against the black face on the R11 driver) is supposed to help with face alignment. Also, the marketing is impressive.

People thought Coke was crazy to introduce New Coke (which tasted like Pepsi), when all it did was get people to 1) try it, and 2) confirm that they preferred the original [and over Pepsi]. When they quickly dropped New Coke, the original Coke was right back up front. I believe that it was all planned, marketing genius.

TM can't go wrong here. There will be people who love the new white, and that white will immediately distinguish the club as a TM product. If they drop the white anytime soon, then they'll be right back where they started, where people are used to playing black drivers.

[dgolfman78]

I was listening to the Sirius PGA broadcast yesterday while hitting balls at the range. The commentators where talking about the R11 and the white driver deal. I guess they were told that psychologically the large white head makes the ball look smaller and that should give the average golfer more confidence. The supposed results are more distance and better accuracy. Thats the way they described it, I don't really know but I guess that I will be at store trying out the TP once it hits stores.

[Fore_Man]

It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.

[caseyc1]

[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.

[highergr0und]

Hasn't anyone watched any HGTV shows? Painting something old a new color is a great way to get someone to buy your house. Same with drivers apparently.

[swanry30]

[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

you and justin rose...

[Fore_Man]

[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

Please do not take my previous comments personal and I'm not doubting that it will help some people. I do think the marketing is genius. There was no sarcasm there. It is the results/performance that I question. What I'm getting at is that for every one person it does help, I'm sure there will be one person it doesn't help. There's no doubt in my mind that white and improved performance is nearly impossible to back with statistical evidence that suggest that it is actually better than another color (mainly black). It is merely personal preference.

[caseyc1]

[quote name='swanry30' timestamp='1295628085' post='2912758']
[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

you and justin rose...
[/quote]

[caseyc1]

[quote name='Fore_Man' timestamp='1295628360' post='2912766']
[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

Please do not take my previous comments personal and I'm not doubting that it will help some people. I do think the marketing is genius. There was no sarcasm there. It is the results/performance that I question. What I'm getting at is that for every one person it does help, I'm sure there will be one person it doesn't help. There's no doubt in my mind that white and improved performance is nearly impossible to back with statistical evidence that suggest that it is actually better than another color (mainly black). It is merely personal preference.
[/quote]

i wasnt taking it personal just letting you know it actually did help my putting. I dont know if it will help my driving or not but i do know it is going to be really easy to see where i am aiming, i do think white helps more on a putter than anything though.

[CircleP]

Why do people pay $30 for a bracelet that claims to help with balance, flexibility, etc.? It's all about the placebo I guess. Just like with these bracelets, the white golf club may help me but do nothing for you.

[RookieBlue7]

[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

Is the headshape different than anything out there? No, then it's not the color. It may have mentally given you more confidence in lining it up, but it's not because the putter is white. Good you bought into it and think it helps, cause it gives you more confidence and you make more putts. Unfortunately it's not because the putter is white. If it were, everyone would've been gaming the original white putter, the circa 1970's Zebra.

[Pepperturbo]

I think it's ugly - and believe its just another way of selling product to...

[DougNJ]

[quote name='KMeloney' timestamp='1295625214' post='2912644']
Yep, the contrast (especially against the black face on the R11 driver) is supposed to help with face alignment. Also, the marketing is impressive.

People thought Coke was crazy to introduce New Coke (which tasted like Pepsi), when all it did was get people to 1) try it, and 2) confirm that they preferred the original [and over Pepsi]. When they quickly dropped New Coke, the original Coke was right back up front. I believe that it was all planned, marketing genius.

TM can't go wrong here. There will be people who love the new white, and that white will immediately distinguish the club as a TM product. If they drop the white anytime soon, then they'll be right back where they started, where people are used to playing black drivers.
[/quote]

I've got to say that I completely agree with you here, my exact thoughts on the Coke and Pepsi comparison.

Also love that logo you have there, great track down in burbs of Philly!

[golfbum9]

I think the alignment with the white has merit, especially with the black face contrast between the ball.
The driver I play comes stock in a semi-transparent red and it does help with my alignment.
Also easier on the eyes for me than white.

[enduro]

Marketing 100%. There's so little to differentiate clubs between OEMs nowadays, other than shape or color . Funky shapes don't sell, so color is the last of the "improvements" to be marketed.

The white divers really do stick out when you watch golf on tv, a good way for TM to get a lot of free advertising.

[Wired4Winning]

It's, as I like to say, "psychoergonomic." Highway signs are green with white lettering because the human eye picks up the contrast and relays it to the brain with minimal interference...important under the pressure of high speed traffic. White putters and drivers are based on the same concept. Performance = potential - interference.

[caseyc1]

[quote name='RookieBlue7' timestamp='1295631217' post='2912862']
[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

Is the headshape different than anything out there? No, then it's not the color. It may have mentally given you more confidence in lining it up, but it's not because the putter is white. Good you bought into it and think it helps, cause it gives you more confidence and you make more putts. Unfortunately it's not because the putter is white. If it were, everyone would've been gaming the original white putter, the circa 1970's Zebra.
[/quote]

sorry but i disagree, the white is so much easier to line up and because of that i have more putts start on line and make more putts. There is always gonna be people that disagree with this because they dont want to think it works or just because its something different. FYI i did game the but ugly zebra for my first putter lol. Also because something works doesnt mean everybody would game it, FCT and MWT works and not everybody games a TM driver

[Konklifer]

Something new is always going to benefit someone. And whatever new technology (if you can call white paint technology) will be the reason for that person's success. Personally, the Ghost putters did nothing for me. I did not find any alignment benefits and I thought they felt awful. I would like to try the drivers but have no interest in white fw's or hybrids.

[LUMA]

It's a marketing fad. Just like when slap on bracelets and pogs were cool. lol.

It will fade as trends always do. I'm all for white as I wear white hat belt and shoes and even grips... but it should stop at grips. Just think... 4 years ago if you had a white putter and driver, people would think you were mentally retarded.

[lvphil702]

I'm sure it's wonderful for pros that can change to perfectly clean new equipment every round if they like. Just wait until the reports of us commoners having paint chipping and the white getting dirty and stained begin pouring in.

[caseyc1]

[quote name='lvphil702' timestamp='1295634770' post='2913006']
I'm sure it's wonderful for pros that can change to perfectly clean new equipment every round if they like. Just wait until the reports of us commoners having paint chipping and the white getting dirty and stained begin pouring in.
[/quote]

Ive had 2 TM Ghost putters and not one of them chipped or stained at all, the one i have still looks new

[CassinoNorth]

It's just a color.


Who knows, maybe yellow clubs will catch on.

[PAYLEE]

[quote name='Konklifer' timestamp='1295634352' post='2912986']
Something new is always going to benefit someone. And whatever new technology (if you can call white paint technology) will be the reason for that person's success. Personally, the Ghost putters did nothing for me. I did not find any alignment benefits and I thought they felt awful. I would like to try the drivers but have no interest in white fw's or hybrids.
[/quote]


Agree. It may help to make TM stand out on TV but I'm not sure it's going to convince the masses to shell out $300-$400 dollars so they can stand out and look cool with their clown clubs...and I typically do like their stuff.

[caseyc1]

like always this is turning into a TM Bash thread . may as well lock it up

[Big Ben]

I hated it at first and then I broke down and baught a 2011 Superfast 2.0 TP head and man doe's it look good, the matte white is totally relaxing to the eye and yes for some reason it aligns really well. I'm a huge fan now, just sent my Exotics XCG3 and Titty 909's in for the exact same paint job. Continental Golf does a fantastic job with woods, factory clean every single time...BB

[hayzooos]

[quote name='SoFLa_Luma' timestamp='1295634531' post='2912994']
It's a marketing fad. Just like when slap on bracelets and pogs were cool. lol.

It will fade as trends always do. I'm all for white as I wear white hat belt and shoes and even grips... but it should stop at grips. Just think... 4 years ago if you had a white putter and driver, people would think you were mentally retarded.
[/quote]

Whoa whoa whoa...back up second. Snap-on braclets faded? Crap.

Those things rocked.

[RookieBlue7]

[quote name='caseyc1' timestamp='1295633188' post='2912938']
[quote name='RookieBlue7' timestamp='1295631217' post='2912862']
[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

Is the headshape different than anything out there? No, then it's not the color. It may have mentally given you more confidence in lining it up, but it's not because the putter is white. Good you bought into it and think it helps, cause it gives you more confidence and you make more putts. Unfortunately it's not because the putter is white. If it were, everyone would've been gaming the original white putter, the circa 1970's Zebra.
[/quote]

sorry but i disagree, the white is so much easier to line up and because of that i have more putts start on line and make more putts. There is always gonna be people that disagree with this because they dont want to think it works or just because its something different. FYI i did game the but ugly zebra for my first putter lol. Also because something works doesnt mean everybody would game it, FCT and MWT works and not everybody games a TM driver
[/quote]

MWT versus color has no merit. MWT is changing the properties of the club, moving weight. A white putter is a color. No performance alteration whatsoever.

What makes it easier to line up? Is the offset or topline different? Is the sight line longer? Is it any different from it's black counterpart in terms of actual performance features? Nope. It's a different color. Guarantee you if you had an identical one in any color you wanted, it'd line up exactly the same and putt exactly the same. Mentally, it might give you confidence and that's a good trait in putting, but there's nothing about it being white that alters it's performance. I've got a white putter I putt well with. It's not because it's white it's because it fits my stroke. I have a brass one just like it and putt just as well with it.

[caseyc1]

[quote name='RookieBlue7' timestamp='1295642218' post='2913303']
[quote name='caseyc1' timestamp='1295633188' post='2912938']
[quote name='RookieBlue7' timestamp='1295631217' post='2912862']
[quote name='caseyc1' timestamp='1295626644' post='2912702']
[quote name='Fore_Man' timestamp='1295626261' post='2912682']
It's marketing at it's greatest. Only TM can get you 10 more yards and make your putts go in by using white finishes. haha. Other that being recognized on TV as a TM product (which obviously is their goal), it will be hard to prove statistically that there is any difference what so ever based on the color. The guys on tour are paid to play these clubs, and guys here on WRX would buy a new TM driver if it was a metallic chartreuse.
[/quote]

Sorry bud but the white putter did help my putting, i have made more putts since i switched to the ghost than any other putter, it really is that much easier to line up putts. People can flame me all they want but its the truth.
[/quote]

Is the headshape different than anything out there? No, then it's not the color. It may have mentally given you more confidence in lining it up, but it's not because the putter is white. Good you bought into it and think it helps, cause it gives you more confidence and you make more putts. Unfortunately it's not because the putter is white. If it were, everyone would've been gaming the original white putter, the circa 1970's Zebra.
[/quote]

sorry but i disagree, the white is so much easier to line up and because of that i have more putts start on line and make more putts. There is always gonna be people that disagree with this because they dont want to think it works or just because its something different. FYI i did game the but ugly zebra for my first putter lol. Also because something works doesnt mean everybody would game it, FCT and MWT works and not everybody games a TM driver
[/quote]

MWT versus color has no merit. MWT is changing the properties of the club, moving weight. A white putter is a color. No performance alteration whatsoever.

What makes it easier to line up? Is the offset or topline different? Is the sight line longer? Is it any different from it's black counterpart in terms of actual performance features? Nope. It's a different color. Guarantee you if you had an identical one in any color you wanted, it'd line up exactly the same and putt exactly the same. Mentally, it might give you confidence and that's a good trait in putting, but there's nothing about it being white that alters it's performance. I've got a white putter I putt well with. It's not because it's white it's because it fits my stroke. I have a brass one just like it and putt just as well with it.
[/quote]

It is visually easier to line up, i have putted with a black daytona and putted horrible with it compared to mine. I know it sounds weird but it has worked for me and thats all im worried about. this has nothing to do with golf but think about it, 2 people with the same problem are on the same meds but its only helping 1 of them, what works for somebody else isnt always gonna work for you.